The event’s main attraction is the large motorcycle exhibition, showcasing large motorcycles across various categories, from high-performance cruisers and sportbikes to custom bikes crafted by local designers. The exhibition not only showcases new units from dealerships but also provides a space for private collectors to showcase their rare motorcycles. Here, visitors can experience up-close details of engine workmanship and the beauty of stunning automotive designs. However, what sets this festival apart is the artistic display of the motorcycles, with lighting and installations reminiscent of a modern art gallery.
The festival’s location, centered in the heart of Madiun, has had a significant economic impact on local businesses. Hotels are full, food stalls are busy, and handicraft vendors are flooded with orders. The local government strongly supports this event, seeing it as an effective way to promote the region’s potential through community-based tourism. The integration of automotive hobbies and musical entertainment has proven to be a powerful draw for domestic and international tourists visiting East Java.
